Creating Buyer Personas From Real Data
We can all agree that knowledge of your buyers is vital when making informed sales and marketing decisions. Targeting specific…
We can all agree that knowledge of your buyers is vital when making informed sales and marketing decisions. Targeting specific…
Blogs, social media and video are all parts of the digital marketing mix and they’re all aimed at increasing engagement….
Before we go on to talk about what Marketing Automation is, let’s just clear up what Marketing Automation is not….
Generating a consistent flow of new leads can be a daunting task. Heck, we built a business from the ground…
Far and away, the best thing about landing pages – whether you already have them or are just getting started…
In January this year I received an unexpected email with an invitation attached. On the 2nd of February, just 2…
Customer surveys are a great way to understand your customers’ mindset, which makes it easier to tailor your products and…
Online reputation is becoming increasingly important for businesses, so the way you handle yours is critical. Feedback can be given…
Web analytics tools collect and report data on how people interact and engage with your website. Understand these metrics will…
Whilst, LinkedIn announced back in September that very soon there are going to be some major changes, it looks now…
When it comes to sales, the competition is high in every industry, but in today’s digital world the competition is…
Email marketing continues to be one of the most effective ways of connecting with your audience –regardless of the device…