Creating a successful marketing email is more important than ever before. So much data is out there with even more companies fighting to get our attention. Most marketers should know to never blast their list but surprisingly it still happens. Email marketing should be used to target a specific audience with relevant, interesting and helpful content. It should pique interest and drive engagement; not just get the word out.
In this article, we’ll show you how to get the most out of your marketing email whether you’re Continue reading
Blogs, social media and video are all parts of the digital marketing mix and they’re all aimed at increasing engagement. Engagement, which if successful can bring increased interest, brand awareness and loyalty and ultimately – sales!
In January this year I received an unexpected email with an invitation attached. On the 2nd of February, just 2 days before England opened their 6 Nations campaign, I was privileged to be at the Mitsubishi Motors England Training Centre at Pennyhill Park in Surrey to watch the England team put through their paces in a training session. The invite was a reward for the volunteer work I do at my local rugby club