It wasn’t so long ago that the majority of internet socialites were using MySpace and Bebo as a means of online networking. Now, there are the likes of Facebook, Twitter, LinkedIn, Pinterest, just to name a few.
More and more SME’s are getting involved and managing a social media strategy- 93% of marketers use social media for business. This means that more people are willing to invest in time and money to get their ROI, and more.
But who, or what, makes for good social media marketing?
Here are 6 tips for creating good, and engaging, social media posts.
• Use good, relevant images. Have you heard of the saying: ‘An image is worth 1000 words?’ Well an image can certainly help clarify, and strengthen, a message, so long as the image is relevant to what you are trying to say. They can grab the reader’s attention, drawing them in to read the content. And of course, the images can be shared across the social networking sites which can increase the overall reach of your communication.