A BIG thank you to all those who attended the launch of the Bristol Rugby Business Network on Wednesday 6th November.
It was a great turn out with nearly 100 rugby players and business owners alike in attendance.
And of course, thank you to Mercedes- Benz Bristol too who hosted the event- those cars were very well positioned!
Spurred on by the great prizes-a signed rugby ball and 2 Bristol Rugby Matchday Packages -donated by the Bristol Rugby Community Foundation there was great support of the evenings raffle. The grand total raised on the night was £204.50 which has gone directly to the foundation which supports the key fundamentals of a successful rugby union.
Simon Torr, Premier Choice Group, was the lucky winner of one of the Bristol Rugby Matchday Package, which involved spending the day as the club mascot;
“I was very surprised as I don’t usually win things like this.
“There was one thing I had my eye on, but it wasn’t in the draw- The Mercedes SLS AMG in the corner of the showroom at Mercedes Benz of Bristol- another day maybe!” Continue reading →
Social media can be an important feature which can help your business successfully reach its objectives.
Ultimately, social media is an engagement channel for brand awareness, promotions and customer loyalty.
Social extends well beyond the marketing mix and should be integrated into a number of key marketing activities in your marketing strategy.
Here are 4 top tips on how your business can be a social business.
1. Social Care Social media channels have quickly become vital for responding to customer enquiries. The channels, such as Facebook and Twitter, are rapidly becoming THE preferred communication and feedback pathway- 62 per cent of adults aged 35- 55 in the UK use social networks to communicate online. It’s a two-way street. But this could make or break your brand so ensure that members of staff are trained thoroughly so you not only provide customer care and service but also utilise the social media channels too. Continue reading →
The growth in use of tablets and smart phones and accessing the web from mobile devices is resulting in some fundamental shifts in online behaviour. Latest statistics from Google show that 67% of searches are start on one device but then move on to a second device.
When it comes to your mobile marketing strategy it is now time to seriously consider whether it’s time to switch to a responsive web design. This will allow your content to dynamically adapt it’s layout in response to the device the consumer is using to view your website. It can remove the need for that transfer to a second device to complete that all important call to action.
Engagement is all part of being social. Whether it’s an online or offline situation, you expect to get some kind of reaction or acknowledgement from what you say, or what you do.
More and more conversations, both business and personal, take place online. Businesses that take advantage of building and maintaining online communities create a connection. A connection which is fed by customer service and the experience of that customer service. It is these connections which increase social engagement, customer loyalty and ultimately return on investment.
But just how do we go about increasing social engagement in the first place? Here are 7 top tips to get you started: Continue reading →