Social Media – Digital Minds 2016

Digital Minds Rob Thomas Social Media

Digital Minds Rob Thomas Social Media

Despite what some naysayers thought 3 or 4 years ago it’s become clear that Social Media is now a core element of Digital Marketing. Whether it’s simply maintaining a brand presence, creating brand awareness, utilising a Social Media platform for Reputation Management or simply to show off your product it’s undeniable that Social Media provides a whole host of advantages.

Simply ‘doing Social Media’ isn’t quite as simple as just setting up a Facebook Page or Twitter Profile for your business and posting about your products. There’s so much more that can be done and there are a few things that you really should avoid.  Continue reading

You Have To Ask If You Want To Get More Reviews

get more reviews ask

We’ve all been there. You provide a great service or product for a customer, they’re really happy with everything and promise to give you some feedback or leave a review. The days pass by, they turn into weeks. That review is never coming. At this rate it feels like you’ll never get more reviews. Where did you go wrong? Continue reading

Social Media Trends & News Q1 2016

Social Media trends 2016

The first quarter of 2016 has been an interesting time for Social Media. Facebook has introduced ‘Reactions,’ Twitter has seen it’s stock on a sharp decline and there are now more advertisers on Instagram than there are on Twitter. On top of all this Social Ad Spend is increasing it’s upward trajectory despite many marketers not being able to prove any quantitative impact.

Facebook Reactions

It’s no secret that for years people using Faceboook have been asking for a ‘dislike’ button. The Facebook team were reluctant to implement a straight ‘dislike’ button for a variety of reasons. Instead what has been introduced is a range of ‘Reactions’ that a user can use to express more than the old ‘Like.’ Though the option to simply ‘Like’ a piece of content remains. Continue reading

The 5 Biggest Mistakes to Avoid with Online Reviews

Online Reviews Mistakes to avoidHave you ever searched online to try and find a service in your local area, such as a hairdresser, dentist, car dealership or estate agent? More and more people are opting to seek out products and services online and are paying close attention to what online reviewers have to say.

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