Marketing Automation And The Personalisation Effect
Whether we like to admit it or not, automation plays a major role in our 21st-century lives. From marketing automation…
Whether we like to admit it or not, automation plays a major role in our 21st-century lives. From marketing automation…
Everyone can agree that most people hate receiving too many emails, especially if they’re not interesting or irrelevant. Without quality…
Some misconceptions about marketing automation couldn’t be further from the truth. Although it’s understandable why people could get the wrong…
Market segmentation is a process of dividing the market of potential customers into different groups based on certain characteristics. In fact,…
Over the years email has transformed from an outbound to and inbound marketing tactic and for good reason. Technology has become…
When it comes to successfully managing and improving your marketing and sales results, the very first step before measuring anything…