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Posts Tagged: Buyer personas

Marketing Automation And The Personalisation Effect

Whether we like to admit it or not, automation plays a major role in our 21st-century lives. From marketing automation…

  • Marketing Automation

6 Content Marketing Tips To Increase Conversions

More people are searching for things they want online and in order to stand out, you need content that converts….

  • Buyer Personas

Email Marketing: Blog Series Part 8

Email marketing is a highly effective digital marketing strategy that involves sending marketing emails to prospects and customers. An effective…

  • Buyer Personas

Affiliate Marketing Blog Series Part 7

If you’re a marketer or someone with industry knowledge, you should have a good idea what affiliate marketing is. For…

  • Blogging

How LinkedIn Can Help Grow Your Business

LinkedIn has been around for some time now and, boy, have they grown. Looking back just four years, LinkedIn had…

  • Business Growth

Why Is Marketing Automation Such A Big Deal?

Marketing automation has undoubtedly grown since its inception almost two decades ago. According to the Aberdeen Group, companies using marketing…

  • Analytics

Keyword Research and Digital Marketing

In our last blog on Top Social Media Tips we spoke about the importance of content marketing. Along the same…

  • Buyer Personas

What Customer Success Marketing Means For Business

Customer success marketing is often referred to as customer marketing, retention marketing or advocate marketing. It’s ultimately the combination of…

  • Buyer Personas

How Marketing Automation Works And Benefits Your Business

Some misconceptions about marketing automation couldn’t be further from the truth. Although it’s understandable why people could get the wrong…

  • Analytics

New Era For Email Marketing With GDPR And BIMI

Most digital marketers know by now that General Data Protection Regulations (GDPR) will take effect in May 2018. It will…

  • Buyer Personas

The Basics Behind Market Segmentation – Part 1

Market segmentation is the process of dividing a broad consumer or business market into sub-groups of consumers or segments. Segmentation is based on…

  • Business Growth

Inbound Marketing And The Importance of Email

Over the years email has transformed from an outbound to and inbound marketing tactic and for good reason. Technology has become…

  • Business Growth
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