The Basics Behind Market Segmentation – Part 1
Market segmentation is the process of dividing a broad consumer or business market into sub-groups of consumers or segments. Segmentation is based on…
Market segmentation is the process of dividing a broad consumer or business market into sub-groups of consumers or segments. Segmentation is based on…
Contrary to what some may believe, web development is still an extremely vital part of any marketing strategy. A common…
Where has this year gone? It’s already December and with Christmas just around the corner, have you even considered marketing…
Most of us should know by now the importance of social media in nearly every marketing strategy. But what people…
The marketplace is getting more crowded by the day and standing out is harder than ever. Inbound marketing is certainly…
More businesses are adding social media to their marketing arsenal and for good reason. It’s an important feature that can…
Many business owners and marketers see lead generation as an impossible task and often because so much is at stake….
Content and social media are direct ranking factors on Google’s search algorithm. As a result, you cannot use SEO, content marketing,…
With the digital world growing exponentially, it’s not surprising that more than 40% of the world’s population uses the Internet in one…
Integrated marketing is the holistic approach to communication in marketing. Whether you’re doing traditional or digital marketing, integration is the key…
One of the biggest challenges businesses face is creating social media content that consistently keeps the audience interested. You need…
Content marketing is not for everyone as it involves a lot of hard work, perseverance and patience. It’s essential to…