Planning an effective Twitter strategy can seem like a huge task. Twitter is an extremely busy environment and everyone seems to be using it, whether it’s to talk about themselves, their families, friends or their business. The thought of milllions of people posting tweets every minute can be off putting.
The challenge for those who want to use Twitter to engage with a customer base is to find a way to get marketing benefit from it. That’s why you need to plan and put in place an effective Twitter strategy. Here are 8 tips to get you going.
1. Complete your Twitter Bio in full
This is where people see who you are, where you are and what you do. Make sure you use your 160 characters to sum up your business properly and always have an appropriate business picture. Using keywords specific to your business will help when people use the Twitter search functions. Continue reading