5 Ways LinkedIn Can Help Your Business

logo.smlAs a professional of any business, having a page to showcase your work experience is vital to increasing your business exposure.

LinkedIn is the world’s largest social networking site for professionals with 250 million members in over 200 countries.

Since the site launched in 2003, the way users have viewed the pages (personal and company) has changed considerably – 63% more pages were viewed on mobile and desktop versions in the first quarter of 2013 than during the same quarter in 2012.

So, just how can LinkedIn help your business?
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10 Best Ways to take advantage of the new LinkedIn Contacts feature


Others may have seen a pop-up ‘invitation to upgrade’ message when they accessed their contacts but perhaps not realised the significance. Making the upgrade is well worth the small amount of effort this takes – particularly if you are a business that doesn’t yet have a Customer Relationship Management (CRM) system. Continue reading

Getting the most from your LinkedIn presence – part 3 Using LinkedIn for business, marketing, recruitment

This is the final post in a 3 part series about getting the best out of LinkedIn for business.

Read part 1 here         Read part 2 here

logo.smlLinkedIn is not only the most popular social network for professionals but with more than 175 million users worldwide it is one of the top social networks overall. Other social networks like Facebook, Twitter and Google+ may dominate the ‘buzz’ in the world of social media, but LinkedIn is one of the most powerful platforms available for business, yet is often not used to its full potential.
LinkedIn is extremely useful for business, and once you’re familiar with all the things it can do, you’ll wonder why you’ve not used it fully before. There are many ‘hidden gems’ that don’t get the exposure they deserve.
We’ve collected all the things we think will be useful to you when using LinkedIn, but there’s so much we’ve had to split it into 3 separate posts to help you digest the information.
1. Completing/optimising your personal profile
2. Company Pages
3. Using LinkedIn for Business/marketing/recruitment

Here’s Part three.

Using LinkedIn for Business/marketing/recruitment Continue reading