Increase Your Profits With These 30 Lead-Gen Tips

Lead-Generation-eBookGenerating a consistent flow of new leads can be a daunting task. Heck, we built a business from the ground up, so we understand. No matter the size of your business, company or team, it’s difficult to setup an automated lead generation pipeline, but make no mistake – that’s the dream.

For many business owners and marketers, generating leads can feel like an impossible task. Often it’s because so much is at stake with the health of the business depending on those leads.

One of our favorite lead generation tricks is Continue reading

How to get the perfect Digital Marketing Mix

digitla marketing mix diagramAre you concerned you’re not achieving the best online results for your business?

Are you overwhelmed with the seemingly limitless choice of digital marketing options?

Then let’s simplify how to achieve the best digital marketing mix which will take your online results to the next level.

The following best practice digital marketing methods will generate growth by building on four key areas of focus:

  • insightful market research
  • effective customer acquisition
  • value added communications
  • lasting brand loyalty.

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7 Steps to Certain SEO Success

SEO search page graphicIn the world of SEO the (right) tactics that were being used years ago are still the things that work. Good on-site SEO combined with good quality, relevant content distributed across your online channels will bring good organic search results – eventually. Remember, achieving rankings through organic SEO is not something that will happen overnight; it takes time and effort. It is a marathon, not a sprint, and is something you have to keep doing. If you want quick and immediate rankings, then you need to consider paid search advertising.

Along the way there have been some people who have discovered loopholes that may have allowed them to claw their way up the organic search engine rankings quickly in the short term. But the truth is, as the search engines improved and got better at identifying those loopholes, those short term gains turned into very long term penalties for those that adopted the practices. Continue reading

Marketing Automation and Social Selling

Marketing Automation and Social Selling

Marketing Automation and Social Selling

Social Selling is no longer a new buzzword, instead of introducing a completely new idea to people when talking about it we are simply discussing another technique for hitting targets. Marketing Automation and Social Selling are both far more powerful when combined with one another. With Marketing Automation now affordable for most SMEs it’s the perfect time to illustrate how the two go together.  Continue reading

Small business – Website or Facebook Page

small business - Website or Facebook PageIf you’re asking yourself “I am only a small business, do I really need a website as well as a Facebook page?” then this blog is for you!

First thing is if you think a website alone will bring in business, you’re wrong! For a small business a website is more like a brochure, it’s a simple but very effective way of showcasing your work/products as well as defining your brand and business values. Continue reading

Pinterest can help drive your eCommerce sales

pinterest for eCommerce businessSales for eCommerce businesses can gain a boost by using Pinterest. According to Millward Brown, Pinners on Pinterest love to buy with 93% using Pinterest to plan for or make purchases and 52% making a purchase online after something they saw on the platform. Continue reading