Looking for a top-quality Content Management System? Have you considered WordPress?
For some time now, WordPress has been the front-runner as far as CMS goes. In fact, they haven’t slowed down since their initial launch back in 2003 and continue to grow as it now powers 35% of all websites (Kinsta). WordPress version 5.3, which was released in November 2019, has already seen more than 8 million downloads.
So what makes WordPress such an impressive Content Management System? Why is it so popular among small, medium and large enterprises? While there are countless benefits of using this powerful CMS, we take a look at our top 12.
Contrary to what some may believe, web development is still an extremely vital part of any marketing strategy. A common belief today is that social media platforms have replaced the need for a conventional website but that simply is not the case.
It’s true that in recent years there has been a shift toward online interactions with social media sites, mobile devices and apps topping the charts. As a result, the way people access the web to shop, chat and find information has also changed dramatically. Businesses of all shapes and sizes have had to adapt their web presence to stay in front of their consumers.
So with all the digital and social advancements, why is web development still important? Continue reading →
Content and social media are direct ranking factors on Google’s search algorithm. As a result, you cannot use SEO, content marketing, and social media on their own. With AdaptiveSEO you can combine them into one strategy that will complement your entire web presence. This also gives a clear indication of ROI on your social media and content marketing campaigns.
Due to the success of social media connecting people all over the world, it was only a matter of time before Google would integrate social signals into their search algorithm. It’s clear then, that a new approach to SEO should be taken and AdaptiveSEO is the answer.
A good responsive website and seamless user experience can leave a lasting impression on visitors. From a marketing perspective, websites, landing pages and mobile have become even more important. The ability to integrate with social media and other platforms makes cross channel marketing not only possible, but easier to manage and maintain. Continue reading →