Using Social Media To Boost Your SEO Campaign

SEO campaign

Looking to build a successful SEO campaign in 2020 and beyond? If you answered yes, you will undoubtedly need to make sure you stay up to date on the latest trends. One of the latest is the continued growth of social media in terms of SEO.

If your marketing team or digital marketing agency is not using social media to improve your SEO campaign, it’s going to be a long year. Anyone wanting to improve their SEO should be using social media. We look at a few simple reasons why a social media SEO campaign can be most effective.

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Using TikTok To Promote Your Business

TikTok

Social media has grown astronomically over the last few years but more recently, TikTok is on everyone’s lips. While the usual platforms like Facebook, Twitter, LinkedIn, Pinterest and Instagram remain a vital cog in business branding, TikTok is making waves with over 500 million monthly users as of 2019.

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Why You Need Video In Your Social Media Strategy

social media strategy

Adding video to your social media strategy is a non-negotiable in today’s highly competitive digital space. The increasing popularity of online videos is evidence that many people prefer watching a video than reading about it.

In 2019, 87% of businesses used video as a marketing tool which is more than the previous years (source: HubSpot). Most current video marketers say they will continue to use video in 2020 with a plan to increase their budget.

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