In today’s world of Internet prowess, a non-negotiable concept is web development. This extends to everyone regardless of whether you are an international conglomerate or a small start-up. While there is so much information online to help you learn web development, doing it yourself may not deliver the desired results.
It’s almost time to bid farewell to what has been a tremendously exciting year, perhaps not in terms of Brexit but certainly in the world of digital marketing. At the start of 2019, there were many predictions about the future of digital marketing and WSI also got on-board. Many of these mentions impact our industry and we had the privilege of sharing our expertise with you.
It can be difficult to consistently create quality content as we all get side tracked by other pressing matters. In many cases, you have enough content for a few weeks but before you know it, you’ve lost the plot and haven’t posted anything for a while. This is where a content calendar can come in particularly handy. It not only helps you plan content ahead of time but it also makes posting to social media so much easier.
Deciding on how to promote your business can be challenging, especially as technology keeps evolving. Whatever you decide to do, just make sure that Facebook ads are at the top of your list. It may sound a little crazy but if you don’t have a Facebook business account today, it’s like not having a Nokia 3310 in 1999.
While Facebook has been around for more than a decade, the concept of an effective social media strategy is constantly changing. Posting a weekly or daily blog is no longer enough to generate the leads required to justify a successful campaign. More companies have turned to Facebook marketing, using Facebook ads to reach their desired target audience.